Unplanned downtime. Data loss. The disastrous, bottom-line impacts of ransomware on IT are well-understood.
What IT professionals have been unable to understand—until now—are the quantifiable impacts of a cyberattack on consumer behavior.
Our new research explored this question—and the results were devastating.
Wrap your arms around this critical business insight with our new ebook, Ransomware’s Stunning Impact on Consumer Loyalty and Purchasing Behavior.
- Ransomware’s stifling impact on consumer purchasing decisions—even years after an attack
- How quickly consumers will turn to the competition if they experience even a single ransomware-related service disruption
- How much patience consumers will have for your ransomware recovery (Spoiler alert: Not much)
- How vocal consumers have been about their past ransomware-related experiences—and they rooftops they shout from
- The surprising bottom-line benefit of your rock-solid ransomware protection strategy